HOLDEN HAS ANNOUNCED the new Chevrolet Trailblazer, which was recently revealed in Brazil, will takeover from the seven-seat Colorado 7 in the Australian market, “bringing an extra dose of luxury to the adventurous SUV”.
In a statement, Holden said: “With a more sophisticated design, increased content and refined ride comfort, Trailblazer will be a significantly different vehicle to its Colorado 7 predecessor, catering for different customers and needs”. With a more ‘luxurious’ 4×4 wagon, Holden is clearly hoping to take on the Ford Everest, but will likely do so at a more realistic price.
The Trailblazer name has now been formally announced after the production model was revealed in Brazil, with the redesigned seven-seater due to replace the existing Colorado7 when it is expected to arrives in New Zealand showrooms before the end of the year alongside the new-look Colorado ute.
The Colorado 7 managed 168 sales last month, leaving it behind all of its closest rivals in the ute-based large SUV market.
By comparison, Ford sold 226 Everests, Isuzu sold 531 MU-Xs, Mitsubishi sold 288 Pajero Sports and Toyota sold 381 Fortuners. Holden’s Captiva managed 823 sales, leaving it third in the large SUV segment behind only Toyota’s consistently dominant Kluger and Prado.