The standard version of the Giulia Quadrifoglio comes with a 2.9-liter twin-turbocharged V6 mill churning out 503 horsepower. This is sufficient for it to rival the Mercedes-AMG C63 S and topple the BMW M3 Competition Package but it still wasn’t enough for Pogea.
Alfa Romeo says the new model is the start of the “renaissance” for the Italian brand in Australia, where its parent company Fiat Chrysler Automobiles says Alfa’s reputation and reliability will be enhanced by several elements beyond fresh product.
Well, we can talk about brochure figures all day long but it won’t give us an accurate measurement on how good the Giulia QV really is. To know for sure, a race is needed and it must involve other compact sports cars such as the BMW M3 Competition Edition, Mercedes-AMG C63 and the Cadillac ATS-V.
Another challenge for Alfa will be properly communicating that it doesn’t just offer an alternative to the competition, but a completely different product. Alfa has been sure to inject its DNA into both the Giulia sedan and Stelvio crossover, but without being able to drive the cars, consumers will have no idea that the Alfa may offer a more engaging, visceral driving experience than an Audi, for example. The brand’s solution to this will be ride and drive events, Hogeveen said.