Aston Martin’s president and CEO, Dr Andy Palmer, said: “RapidE represents a sustainable future in which Aston Martin’s values of seductive style and supreme performance don’t merely co-exist alongside a new zero-emission powertrain, but are enhanced by it.
Aston Martin confirmed Tuesday that it will produce the RapidE in partnership with Williams Advanced Engineering and it will be based on the Rapid AMR four-door sedan. Aston Martin has cut the original production plan by about a third because original partner LeEco of China withdrew. The original start date has been put back from 2018 to 2019.
Williams’ technical director Paul McNamara seems confident they can deliver the necessaries though. “This project with Aston Martin will draw on the extensive battery and EV experience we have accumulated,” he says, the firm also involved with the Vanda Dendrobium electric hypercar of course. “We are extremely pleased to be supporting this prestigious British company with their future electrification strategy.”
The news that LeEco has pulled out of the project is another indication of the financial woes plaguing the tech firm. In November 2016, CEO and founder Jia Yueting announced that LeEco was experiencing a cash crunch. And just last month it was reported that LeEco had slashed funding for Faraday Future which forced the startup to fire hundreds of staff and look to raise $1 billion.