For Honda, they did just that. The Japanese carmaker attempted to show how the unique Ridgeline can be better than the F-150 and Silverado. Both the F-150 and Silverado are established names in the pickup truck market, and they have some of the most loyal fans around.
Well, this did not bother Honda much because the carmaker opted to put the Ridgeline in a GM durability test. About a month ago, GM tried to promote the Silverado by comparing its durability stats to a real F-150. GM dropped tons of blocks onto the bed of both pickup trucks and it shows which vehicle is more invulnerable.
The initial response has been very good,’’ he said while showing the Ridgeline’s features and cab space. Of the initial delivery of 10 trucks on June 23, Sobh had only four left on Tuesday. Current and potential Ridgeline owners have been impressed with its performance, according to Sobh. And for good reason: With 280 horsepower and 262 pound-feet of torque, the Ridgeline’s 3.5-liter V-6 tops the outgoing truck’s engine by 30 horsepower and 15 pound-feet of torque. The Ridgeline, with a longer 64-inch bed, hidden trunk and dual-opening tailgate, has seven trim levels, starting at $29,475 for the RT and climbing to $42,870 for the top-of-the-line Black Edition. For more information, visit hondaoftheavenues.com.